What is the primary factor that people use to judge leaders?

People primarily judge leaders based on their conduct and actions because these elements provide concrete evidence of their integrity, reliability, and capability. Actions speak louder than words; therefore, a leader’s ability to follow through on commitments and demonstrate ethical behavior profoundly influences how they are perceived.

When assessing a leader, individuals often focus on real-life examples of decision-making, crisis management, and how the leader treats others rather than just what they say or promise. Conduct reflects a leader's values and priorities, showcasing whether they genuinely align with their proclaimed principles. In contrast, while words can be persuasive and appearances can leave an impression, it is the consistent actions of a leader that ultimately build trust and credibility among their followers.